The Literally Legal Guarantee

We're so confident in the accuracy of our products, we've decided to back them up with our industry-leading Literally Legal Guarantee.

In today's consumer society, some fashion brands will make outlandish claims on their products in order to make a quick buck.

Frankly we think that's wrong.

Not only is it dishonest, but it leaves you the consumer on very shaky legal ground - which is terrifically irresponsible.

Take a look at this promotional image from a popular high street retailer:

Nothing wrong here, you might think. But wait.

Firstly, a quick google search will tell you that the San Diego Athletic Club was actually founded in 1928.

Secondly, and perhaps more importantly, we have absolutely no way of verifying that this person is a registered member of the club.

If the store was being thorough, they would demand to see proof of club membership at the point of purchase - before selling the sweatshirt.

As it is, any old sod can rock up and buy it - and then go on to make misleading claims about being a club representative.

We've Got Your Back

The world of fashion is full of t-shirts with slogans that are not literally true, and legally this puts the entire industry on very dodgy ground.

However, here at Literally we're so confident in the accuracy of our products, we've backed them up with our Literally Legal Guarantee.

If you buy something from us, are sued for wearing an inaccurate garment - and lose - we 100% guarantee that we will refund the cost of your original purchase.†

No ifs, no buts, no quibbles. If you find yourself on the wrong end of a court decision because of one of our products, we'll give you your money back.

As your personal finances begin to groan under the mounting weight of six-figure legal bills, it's reassuring to know that the money you paid for the offending item is safely back in your bank account.

Remember: No other fashion brand is offering this. No other retailer is that confident in the accuracy of their products that they're prepared to put their money where their mouth is.

With literally, you can rest easy knowing that you're legally in the clear - or your money back. Guaranteed.

† Not including postage