An Eye-Catching T-Shirt For Marketing Purposes

According to in-depth research into the fashion industry (we asked Chat GPT), it's never been more important for the modern clothing brand to include bright, eye-catching colours in their marketing materials.

Annoyingly, most of our gear is basically of the opposite of that.

Our vibe is solid, dependable and reliable clothing in robust, earthy tones.

We're a brand that says 'dependability for the contemporary consumer', not 'cheap rubbish you'll chuck out after two or three uses'.

That said, we're also a brand that takes notice of official scientific advice, so we've decided to gratuitously add this product to our store to distract people's attention while they're scrolling on Instagram.

The Technical Details

The t-shirt is a striking shade of red, standing out immediately in retail environments, which are typically dominated by neutral or pastel tones.

So often associated with urgency, such as in stop signs or emergency buttons, it's an emotionally-triggering colour which says 'action now', propelling customers in the direction of an immediate purchase.

The addition of the words 'how exciting' in a sharply contrasting colour across the front reinforces the message that this is a modern, forward-thinking clothing outlet with which shoppers ought to be associated.

Note: While this t-shirt is technically only here for marketing purposes, and unlike those 'SALE' tees they have in the shops, you can actually buy it if you like.

Not entirely sure why you'd want to, but if you're keen we're obviously not going to say no, because that's how being a shop works.

About Your T-Shirt

 
• Heavyweight cotton t-shirt
 
• A relaxed style made for everyday and casual wear
 
• Seamless double-needle collar
 
• Double-needle sleeve and bottom hems
 
• 100% cotton
 
• Taped neck and shoulders for durability

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